La Fortezza is a new boutique, contemporary Italian restaurant based in a rural location beside a reservoir in West Yorkshire.
They required a brand that was to be influenced by the great Italian lakes and landscapes which the new business was styled on. A formal crest was created within the brand to emphasize the heritage and prestige the owners required and to also emphasize the unique location of the restaurant with the literal translation meaning; ‘a fortified building’. Stunning photography paired with modern typography and a muted colour palette elevated this new restaurant to be real focal point for the local restaurant scene.
Created on behalf of ‘Picture Smiths’.
What was delivered:
• Art Direction
• Brand Identity
• Launch Campaign
• Print Collateral
• Social Media Posts
• Signage
• Packaging
• Wayfinding